Ready to Run 2016

Notes from this year’s Ready to Run workshop! This is an annual event that happens in January, hosted at Chatham University via the PCWP.

Speakers:

  • Tom Baker – allegheny county dist 1 Councilman
  • Congresswoman Schwartz

#readytorun

Stats:

  • 80% of the legislator are men
    • Had only one woman representing
  • 19% women locally
  • County wide 17%
  • Not in legislative more administrative
  • Reporter of deeds example
  • 35% of our school board are women
  • Judicial races – women do well in but 27% are only women judges

Help build confidence

Build skills

 

Dana Brown – eagle town of politics

Christine Toddwhitman – republican – head female chief of staff

  • wants to bring women on board
  • new jersey

Calls first woman – says not sure knows enough

Calls first man – before can finish asking to serve, says yes

What women candidates need to know

Allie Schwartz: 

About:

  • Fifth term
  • 13 House
  • House budget committee
  • Task force
  • candidate for editorial for 2014
  • Third woman ever to ever serve in our state senate
  • Children’s health and
  • 11 million children cared for health

State and federal politics:

  • 104 women in congress
  • 20 in senate
  • 84 in house 22rep 64 dem
  • 5 out 50 mayor?
  • 1 in the state wide
  • No congressional

Must take action

Must run to win

Not right to not be a part of this

Our purpose is to speak up

Step up out of comfort Zone

Running for office is like nothing else you’ve done

Be passionate and confident

Understand what you don’t know and do know

Be you and a better you

Prepared to win and to lose

Prepared to work

Can’t control everything

Lifetime of moments

Photo op

Mother was a holocaust survivor

Politics can and do get personal and can harm your family

Painful experiences last a lifetime and violence isn’t a way to raise kids

Willing to lead

Act on values

Worked in private sector

Public health

Supported agenda to further elevate women

Ran to speak up, innovating ideas, get things done

Fidning soliton that can get things done is not easy

High stakes running for office

Only woman representing women

Does make a diff to elect women

Advice:

Suggest Q/A for yourself

  1. Why are you running and what you hope to achieve
  • Potholes, school, healthcare
  • Are you exited and prepared
  1. Explore issues of the race
  • Numbers
  • Is it winnable?
  • Who do you talk to?
  1. Experience helps
  • Support of other candidates
  • Build Relationships
  1. Competition – expect a race – why are you running?
  • To get known?
  • Experience?
  • Taking on something much bigger or thinking to small
  • Missing opportunity to run
  • Different ways to serve
  1. Cannot win without raising money
  • Can’t get info out without money
  • Are you willing to ask for money
  • How much do you ask for?
  1. Don’t have to dislike fund raising
  • Engage people
  • Concrete way of raising support
  1. Politics is a tough business
  • Hard to get people to do what they say they will do
  • Primaries are the hardest
  1. Need a good team to win
  • Cannot be all of the people
  • Raise $, get MSG out there
  • Have a good manager cannot do both
  1. Expectations are high and constant
  • Pressures from everyone
  • People will give you advice
  • Figure out when to listen to them or not
  • Be polite
  • Don’t have to take everyone’s advice
  • You know!
  • You will make mistakes, how to recognize that and make it better
  1. Running is tough on candidate
  • Can be fun
  • Campaigns are high states, demands & expectations
  • Prepare and protect yourself
  • Don’t expect women to be in politics – will experience sexism
  • Especially if first woman to run
  • Constant pressure
  • Our experiences it understood or dismissed

Remember:

  • People want to help
  • People do believe in you
  • Super hero
  • Hard job to get and keep
  • It’s an honor and privilege to serve
  • care about healthcare, environment
  • Run at every level of govt

10 years senate, 10 years govt

2014 ran for governor – each time ran, fight through primary

Q/A: 

Skeletons in closet?

  • be prepared, be tough, all opponent on it
  • If not ready don’t run
  • Don’t expect what gets to you that’s not important

Experience more sexism state wide vs congressional?

  • Yes
  • Treat it like not real work – healthcare did more work
  • Men did little work on jobs and considered real work
  • Many not taking her seriously
  • Subtle sexism too
  • Educate the media
  • Men don’t see it as a biased
  • If you don’t know about it find out

More diverse, how to experience that? some show up then disappear only to come back for next election…

  • Know community
  • Help others run and win
  • Build relationships before start running
  • Move around
  • Have some record on that not just promises
  • Also very hard to be everywhere once elected
  • Figuring out how do we do this and do this right… Long way to go
  • Need more representation to make it right

Deal with rejection … Friends and family?

  • Different party – rep
  • Know your family, let that go
  • Friends during primaries that use to support that don’t
  • Losing is hard
  • Analyzing everything that could’ve done better
  • Must get past it or stay angry for long time
  • Not everyone is for you
  • Post election will get ppl who say that they supported
  • Very visible and public

Social media, fund raising? Success

  • Governor race 10,000 donors
  • 9 million $
  • Great way to raise $ and stay connected
  • Hard to raise a lot – get little checks
  • Lot of emails
  • Volunteers and support not just donors
  • Lot of time
  • Must have fb page and a web page
  • Younger voters – can be only way
  • Personal phone call (judicial is diff)

Appeal to both sides of the party?

  • General election – congressional seat is classic swing seat designed for rep woman who had won last time by a few votes
  • Decide who your voters are
  • centrist dem in senate and Washington
  • Sound reasonable
  • What your values are, what you stand for
  • This is what we believe in together

Primaries get very personal – strategy for personal attack questions?

  • Need to respond
  • Rep woman was a liar – first started out saying she’ll lie right away
  • Did on TV right away
  • Straight out about it
  • Take a lot of risk, family puts up a lot
  • Each one you have to evaluate
  • Have a team of advisors to guide you on when to respond or not

How do you build a team?

Maintain communications – what’s next?

  • Team – depends on race
  • Keep lean, spend money on them
  • Need a manager and budget
  • Leave screening and team building to manger
  • Look diff for each race
  • Confidence – not paid but trust
  • Breakfast at home -have someone else host
  • Can’t be only one to translate
  • Got to be on same page

Next – find ways to make healthcare affordable

  • Engage
  • Make sure women are running
  • The right people get elected into office
  • 25 years in office
  • Good, smart, honest people in office make good policies

Things to Know:

  • It’s okay to delegate
  • Women can be DIYers
  • Don’t be afraid to ask – fund raisers
  • Get comfortable being uncomfortable
  • Bi-partisanship increases with more women on the board- how we communicate is different
  • The legislation is different
  • Building for us
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